CEO Masterclass: Transaction Based Growth Management

Sustainable success with Alliances, Licensing, Spin-offs, Acquisitions, and Divestments

Intellectual assets as key value drivers (Technology, Brand, Operational Excellence)

Grow with strategic transactions (Build-to-Grow)

Optimize your company for an exit (Build-to-Sell)

This unique program features all five of the most important strategic transaction types in one class: Alliances, Licensing, Spin-offs, Acquisitions, and Divestments.

It also provides the view of business owners that want to build their company for legacy (Build-to-Grow), and those that want to build their company for an exit or are evaluating that option (Build-to-Sell). Participants get equipped with the practical know-how needed to plan execute and implement all types of strategic transactions successfully and sustainably.

Contact

Markus Marek
Head of Study Advice and Marketing

Tel: +43 (0) 676/ 88 2222 20
Mail: markus.marek@smbs.at

Contact

Markus Marek
Head of Study Advice and Marketing

Tel: +43 (0) 676/ 88 2222 20
Mail: markus.marek@smbs.at

Key Facts

Duration of study

2 Days Europe Edition:

Thursday 17th October 2024:

08:00 – 17:00: Masterclass at Imlauer Hotel Pitter,
19:00 – open end: Joint Dinner at Restaurant Goldener Hirsch Salzburg – Jagdsalon with „Transaction Clinic“

Friday 18th October 2024:

08:00 – 15:50: Masterclass at Imlauer Hotel Pitter

Cost

€ 3.490,- including conference package for two days and four-course dinner at Restaurant Goldener Hirsch Salzburg – Jagdsalon on first conference day, excl. beverages

Language

English

Certificate

Masterclass Certificate from SMBS

Target Audience

CEOs of SME across Europe (small and medium-sized enterprises)
Decision makers like Managing Directors or General Managers from larger companies across Europe

Masterclass Instructor

Juergen Graner, MBA

CEO Globalator (USA – UK – Austria)

Start of the Masterclass: 17th October 2024

Scope

This unique program features all five most important strategic transaction types in one class:

Alliances, Licensing, Spin-offs, Aquisitions, Divestments

After this Masterclass, you will be ready to:

Supercharge your business with strategic transactions (Build-to-Grow)
Build a company for the exit result you desire (Build-to-Sell)
Develop strategic agility
Manage strategic transactions to avoid common failures or underperformances
Avoid failure once the deal has been signed
Use intellectual assets as a key value driver for various transaction types

Program Details

Foundation " Evaluating Strategic Options"

@ Imlauer Hotel Pitter

17th October 2024: 08:00 – 09:50

Implementation success drivers
Company analysis for transaction suitability
Intellectual assets as key value drivers

Alliances: "Partner for Growth"

@ Imlauer Hotel Pitter

17th October 2024: 10:10 – 12:00

Benefits of alliances
Failure avoidance of alliances
Application to featured case study (group work)

Licensing "Technology and Brand Utilization"

@ Imlauer Hotel Pitter

17th October 2024: 13:00 – 14:50

Benefits of licensing deals
Failure avoidance of licensing deals
Application to featured case study (group work)

Spin-offs & Divestments "Monetize Dormant Opportunities"

@ Imlauer Hotel Pitter

17th October 2024: 15:10 – 17:00

Benefits of spin-offs & divestments
Failure avoidance of spin-offs & divestments
Application to featured case study (group work)

Joint Dinner at Restaurant Goldener Hirsch Salzburg - Jagdsalon with " Transaction Clinic" (informal fire-side-chat atmosphere format)

@ Restaurant Goldener Hirsch Salzburg – Jagdsalon

17th October 2024: 19:00 – open end

Develop implementable solutions to actual strategic transaction challenges of participants.

Acquisitions "Make or buy"

@ Imlauer Hotel Pitter Salzburg

18th October 2024: 08:00 – 11:00

Benefits of aquisitions
Failure avoidance of aquisitions
Application to featured case study (group work)

Company Exit "Build-to-sell"

@ Imlauer Hotel Pitter

18th October 2024: 12:00 – 15:00

Imlauer Hotel Pitter Salzburg

Reasons for and benefits of an exit
Optimize your business years in advance
Application for featured case study (group work)

@ Imlauer Hotel Pitter

18th October 2024: 15:20 – 15:50

Imlauer Hotel Pitter Salzburg

Learning goal check
Key learnings from participants
Takeaway messages from lecturer

"Transaction Clinic" - A unique feature to enhance practical learning

Guided by your seasoned instructor Juergen Graner, participants will share current or past challenges, as well as experiences related to alliances, licensing deals, spin-offs, acquisitions, or divestments.

To further encourage peer-to-peer learning, the „Transaction Clinic“ provides a relaxed fire-to-fire-chat atmospheres as a highlight at the conclusion of the first masterclass day, bringing participants together to exchange insights and ideas.

Masterclass Instructor

Juergen Graner is a global expert in the management and implementation of strategic transactions, with a special focus on building companies for a successful exit (Build-to-Sell). He has more than 30 years of experience as CEO, executive manager, entrepreneur, board member, and advisor in expansion, acquisition, turnaround and divestment situations. Juergen has held CEO positions in six countries across three continents (Austria, Belgium, France, South Korea, UK, USA) and has coached over 100 CEOs globally. Moreover, over the last 25 years he has taught well over 1,000 business executives on three continents on business advancement.

Juergen is the founder and CEO of Globalator with offices in Austria, the UK, and the USA. Globalator specializes in preparing companies towards an exit (often many years), managing the exit process and ensuring integration into the acquiring entity. The focus on this unique build-to-sell process is to create value not only by optimizing the financial results, but also by securing the future of employees and ensuring that technologies sold continue to benefit customers by staying on the market.

Masterclass Instructor

Juergen Graner is a global expert in the management and implementation of strategic transactions, with a special focus on building companies for a successful exit (Build-to-Sell). He has more than 30 years of experience as CEO, executive manager, entrepreneur, board member, and advisor in expansion, acquisition, turnaround and divestment situations.

Juergen has held CEO positions in six countries across three continents (Austria, Belgium, France, South Korea, UK, USA) and has coached over 100 CEOs globally. Moreover, over the last 25 years he has taught well over 1,000 business executives on three continents on business advancement.

Juergen is the founder and CEO of Globalator with offices in Austria, the UK, and the USA. Globalator specializes in preparing companies towards an exit (often many years), managing the exit process and ensuring integration into the acquiring entity.

The focus of this unique build-to-sell process is to create value not only by optimizing the financial results, but also by securing the future of employees and ensuring that technologies sold continue to benefit customers by staying on the market.

Global Participants Feedback

"Absolutely brilliant class. Juergen is a brilliant communicator. Deeply knowledgeable, insightful and passionate about his subject. Juergen rapidly penetrates the hype clouds and mystique of transactions, and conveys in a single sentence the normally unarticulated and unvarnished truth about their commercial realities."

" I have never realized how powerful growth through transactions can be, until I attended this class.

"The strategic frameworks and tools I have received in this class are really practical. I can take them with me and use them right away."

"We were really challenged in our strategic thinking on how to grow companies and how to use different strategic tools in different situations. This class has enhanced my personal toolbox enormously."

"Whether you like it or no, Juergen has the tools, skills and courage to shake-up your mental framework."

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Contact

Markus Marek
Head of Study Advice and Marketing

Tel: +43 (0) 676/ 88 2222 20
Mail: markus.marek@smbs.at

Contact

Markus Marek
Head of Study Advice and Marketing

Tel: +43 (0) 676/ 88 2222 20
Mail: markus.marek@smbs.at